Branding.
Creative Spoons worked in close collaboration with the founder of Refresh My Math to revive her company’s brand. We focused on developing a consistent brand experience to create navigation, reassurance, and engagement within her company’s target market. Our team established a brand identity to appeal to the senses, helping to alleviate negative perceptions and anxiety related to math.
Initial Implementation
- Brand
- Branding
- Brand Identity
- Brand Guide
- Content Strategy
- Marketing Strategy
Solution Designed
Our creative team focused on designing a system centered around color psychology. The colors we produced in the brand guidelines were calmative in nature, putting the mind at ease. This allowed our team to establish a brand with strong emotional appeal and convincing recognition. Our strategy helped Refresh My Math compose consistent internal and external communications - aligning their tone and voice with their core values.
“Working with Creative Spoons on branding and marketing assets has positioned us to attract ideal clients, make emotional connections as trustworthy collaborators, and build a broader customer base for new lines of business.”
La Toniya A. Jones, M.ED
Founder
Refresh My Math
Products Delivered
- Color Palette
- Logo
- Business Cards
- Post Cards
- Company Shirts
- Voice & Tone Guidelines